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Head of Marketing and Communications

Innovate Animal Ag

Innovate Animal Ag

United States

Marketing or communications

Full-time: 

Yes

On-site

Paid: 

Yes

Middle or junior management

Mgmt responsibilities: 

14/05/24

Date posted:

Deadline: 

Rolling

About the Role

In this role you’ll build and manage Innovate Animal Ag’s media platform that critically supports all of our work. You’ll be responsible for all marketing and communications efforts, assist with fundraising, and potentially lay the groundwork for future policy work About the role * Full-time * US applicants only * In-person in Berkeley, CA preferred Responsibilities * Work with the Executive Director to develop our messaging for a wide range of stakeholders, including business partners, consulting clients, and donors. * Develop marketing and communications strategies based on the organization’s goals.
* Manage key outreach channels, including our social media, newsletter, and website. * Create engaging and insightful content to showcase our research. * Develop and execute strategies to grow our reach among target audiences. * Manage relationships with journalists and other external media. * Help develop communications and marketing strategies directly for the technologies we support. * Assist fundraising by identifying new potential audiences and communication channels. * Line up speaking engagements, and work with other staff on media training. * Work with external contractors and generative AI to manage our visual identity and maintain a consistent, professional, and beautiful visual appearance across all of our public-facing work. * Lay the groundwork for our future policy work by contextualizing our research in broader political trends, understanding how our work might appeal to voters. * Help out wherever else there is a need

About the Organisation

When it comes to innovation in animal welfare, we believe incentives are aligned across the value chain. Consumers have shown that they care about the health and welfare of farm animals, producers have an incentive to meet consumers where they are, and technology companies have an incentive to help producers meet this demand. That’s why we work collaboratively with every part of the industry to help bring new innovations to market.

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